TLDR IT
United shutting out customer bots previews the argument lenders will have over agent applications
United is restricting unauthorised personal AI agents on its channels. It cites unintended purchases, exposed account information and regulatory requirements. Analysts in the piece say inconsistent standards, and the difficulty of telling a bot from a customer, make automated transactions hard to support.
I think United is right for now, and lenders will reach the same place faster. An airline that sells the wrong seat can refund it. A lender that accepts an application an agent filled in, with an income figure the customer never checked, has a creditworthiness problem and a Consumer Duty problem with a named senior manager attached. Blocking bots outright is the easy answer. It will also look dated quickly if customers start arriving through agents as a matter of course.
The useful work is deciding what an agent may do in your journey before one turns up. Take your point of sale application flow and mark each step as agent-safe, agent with customer confirmation, or human only. Declarations, affordability answers and signing the credit agreement almost certainly sit in the last group. Quotes and eligibility checks probably do not. Write that down now and you have a policy rather than a scramble.
- AI agents
- consumer credit
- Consumer Duty